How to attract more customers? It is a well-known fact that video content attracts more clients than written ones. Naturally, be up with the target audience requirement is not an easy task. But here are the top 10 compelling video types to satisfy everyone’s needs. All kinds started from an animated video for business to the “thank you” video are here.
1. Educational Videos
Live action videos, webinars, and whiteboards videos are only a short list of videos you may present to your target audience. Do the research, find the search volume keywords, and see what your customers are searching. They will appreciate your concern.
2. Entertaining Videos
Making a funny video is one of the most effective advertising tips to attract more visitors. Such type of video will inspire your customers and keep them coming back again and again for a new portion of a good mood.
3. Explaining Videos
First of all, the explainer video should be animated. The thing is, more than 90% of all explaining video are made to learn more about the product or service of a particular company. These videos can highlight the unique value of the product, and increase the sense of trust as well.
4. Event Videos
Among other types of video that promotes events increase brand awareness of up to 63%. Such videos are beneficial in building deeper relationships with clients and making your company more attractive to them.
5. Testimonial Videos
Looking for the way on how to attract people’s attention? Then the testimonial videos are the right choice. As you know buying decision of your customers depends on many factors. Customer experience of your service is one of them. Well, ask your customers to tell their opinion after they used your product, and it will high the level of trust to your brand.
6. Corporate Videos
With the help of corporate video, you get an opportunity to showcase the company you owe and its vision on the strength of the company, team, business infrastructure, achievements, and so on.
7. Tutorial Videos
Naturally, such videos attract, engage, convert, and involve more buyers in purchasing products in your store. It will help to make your customers more aware of the usage of the product they want to buy and make its’ usage more effective.
8. Work Culture Videos
This kind of videos is made to show the work environment and attract the right people to expand your team. So, if you want to hire somebody from your potential customers, then it is a great choice.
9. Loyalty Program Video
A short video explanation of your company loyalty program won’t stay customers aside. Future benefits and rewards of buying products in your store will attract customers and make their buying experience better.
10. Thanking Video
It is one of the most effective ways how to make your customers feel special and show their value for your company as well. Be sure, such video will be highly appreciated by your existed customers, and attract new visitors too.